Every category, one partner
Men, women, kids, denim, ethnic, footwear: 77 labels on one set of terms, one indent, one visit, one partner.
Brand distribution and company-run retail across all seven states, from one Guwahati house.

You run a counter. We put the national labels that move onto your racks, keep the size sets whole, and settle claims on the date we name.

Stock our brandsYou bring the capital and the property. We hire, buy, merchandise and market, and the deadstock stays off your books.
Tap the North East with usClothing Manufacturers Association of India (CMAI)
2015
North Eastern Garment Traders Association
Founder
Regional garment exhibitions
4 fairs
The van reaches every twenty days whether I ring or not. My racks have never been the reason I lost a sale.
They took our label from zero counters to across Assam without us hiring a single field rep.
Season stock arrives sized for my town, not for a metro. That is the whole difference.
The first distributor who showed me sell-through numbers before asking for an order.
The van reaches every twenty days whether I ring or not. My racks have never been the reason I lost a sale.
Season stock arrives sized for my town, not for a metro. That is the whole difference.
The store opened on schedule, staffed and stocked. We flew in for the ribbon and flew back out.
Billing is clean and claims settle on the date they said. Nobody re-negotiates after the fact.
They took our label from zero counters to across Assam without us hiring a single field rep.
The first distributor who showed me sell-through numbers before asking for an order.
I own the store. They run it more tightly than I would have.
Two decades of cartons and I have never once counted one twice.
Four reasons retailers stay.
Men, women, kids, denim, ethnic, footwear: 77 labels on one set of terms, one indent, one visit, one partner.
Years on these routes. They know your counter and what sold there, and can say yes on the spot.
No fillers. Every label leads its category, or is being built to, so the space on your racks goes to stock that sells.
Orders, claims and feedback, face to face. The cycle never slips, because service is what we compete on.
Two distribution houses and a retail arm. Start with the one that matches your business.

Brand distribution since the 1990s
The founding arm. The routes, the relationships and the brand roster everything else stands on.

Building category leaders since 2013
The most modern & systematic distribution house, the best relations with retailers & brands alike.

Company-run multi-brand stores
Multi-brand modern retail, run by the house that supplies the region.
77 national labels across menswear, womenswear, kidswear, denim, ethnic and footwear, on counters in all seven states.
















































Field notes from the road, written for retailers, brands and first-time store owners.
Retailer, brand or investor: tell us which, and the right desk calls you back within one working day.