35 years, three businesses, one name on the door

Arihant is the Sancheti family's garment house in Guwahati, still run by the people who answer its phones.

From one counter to the whole Northeast

The Sancheti family started supplying readymade garments to Guwahati's retailers in the early 1990s. Scale came later. What set the house apart first was simpler than scale: visits happened on schedule, claims settled on paper, and commitments held.

That rhythm built Arihant Marketing into the pioneer distributor of the Northeast and made the house a founder member of NEGTA alongside the region's leading traders. A second distribution business, Arihant Apparels, followed in 2013 and built several national labels into category leaders here.

In 2023 the family carried the same discipline into retail itself: modern multi-brand stores staffed and stocked by the house's own team.

Integrity. Discipline. Trust.

These are operating rules, not wall art. They are why a retailer in Imphal reorders without checking the invoice twice.

  • Integrity

    The price quoted is the price billed. A commitment made on a phone call is honoured whether or not it turns out to suit us.

  • Discipline

    Routes are run on schedule, claims are documented as they happen, and settlements land on the dates we name. None of it depends on who is asking.

  • Trust

    Retailers in seven states reorder without checking the invoice twice. That took decades to build and one bad season to lose, so we do not spend it.

The people on the door

Sagar, Anand, Ajay and Shreyansh Sancheti each run an arm of the house, from the floor its name is on.

  • Sagar SanchetiArihant Marketing2nd Floor, Arihant Tower
  • Anand SanchetiArihant Marketing2nd Floor, Arihant Tower
  • Ajay SanchetiArihant Apparels1st Floor, Arihant Tower
  • Shreyansh SanchetiArihant RetailGround Floor, Arihant Tower

The years that built the house

  1. 1990s

    The first counter

    The Sancheti family enters Guwahati's garment trade and begins building the retailer relationships that still anchor the group.

  2. 1999

    Arihant Marketing registered

    The distribution house is formalised at Arihant Tower, Jyotikuchi, and grows into the pioneer RMG distributor of the Northeast.

  3. 2013

    Arihant Apparels founded

    Ajay Sancheti opens the group's second distribution house, which goes on to build several national labels into category leaders here.

  4. 2015

    Best Distributor of India

    The Clothing Manufacturers Association of India (CMAI) names Arihant the country's best distributor.

  5. 2023

    Arihant Retail launches

    Shreyansh Sancheti takes the group into modern retail with the first multi-brand stores of its own.

  6. Today

    Five stores, two models

    2 company-owned and 3 franchisee-owned, every one of them run by the Arihant Retail team.

Work with the house the Northeast trade already trusts.